The Brush:

The expertly designed brush has a unique twisted vortex shape that grabs every lash from the root and directs it upwards to give the ultimate lifted look.

The Formula:

The ultra-black ink formula is created for long-lasting results. That means no smudging, no crumbling and absolutely no drooping throughout the day.

Why you’ll love it:
- A salon lash lift effect in a bottle
- Maximum lift, length & volume
- With nourishing castor oil & argan oil
- Vortex brush innovation clings to the root of each lash and directs lashes upwards
- No crumbling, no drooping and no smudging throughout the day
- Works on all lash types and suitable for contact wearers

What testers have said:
85% agreed Whip Lift mascara gives a salon lash lifting effect
85% agreed Whip Lift mascara coats every single lash from root to tip
93% agreed Whip Lift mascara lasts all day
85% agreed Whip Lift mascara gives lasting hold through the day
83% agreed Whip Lift mascara does not crumble throughout the day
90% agreed Whip Lift mascara does not smudge throughout the day
*Reviews gathered from 150 users in a blind test trial, 2022